Master of Market Research

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Master of Market Research

» Graduate Certificate in Market Research

Graduate Certificate in Market Research

Elmhurst's graduate certificate in market research can be completed entirely online through the Elmhurst College Online Center, or you may complete courses in the evening on-campus.

Four courses are required:

  • MMR 583 Principles of Market Research with Strategic Application
  • MMR 584 Use of Social and Digital Media in Research
  • MMR 585 Marketing Strategy and Research Practicum, Part 1
  • MMR 586 Marketing Strategy and Research Practicum, Part 2

Prerequisites
Elmhurst’s graduate certificate program in market research welcomes applicants who hold an undergraduate degree in marketing or a related field. Students must have successfully completed prerequisite coursework: principles of marketing or basic marketing and statistics. The prerequisite courses can be met through the student’s undergraduate coursework or transferred from another college or university. At least two years of professional business experience is required.

Admission
To apply for the graduate certificate program in market research, complete the application for graduate admission and follow the instructions for non-degree students.

For more information, contact the School for Professional Studies.

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