Major in Sport Management

Combine your passion for sports with the business and communication skills you need to succeed in a competitive field.

With a major in sport management, you will prepare for a career in many aspects of the sports world, including:

  • Sport Marketing Specialist
  • Sports equipment manufacturing
  • Director of Athletics
  • Event planning
  • Sports facility management
  • Sports tourism

An interdisciplinary major with courses drawn from the departments of kinesiology, business and communication arts and sciences, the sport management major will build your business and communication acumen. It will also develop your understanding of coaching principles; the psychological, ethical and legal aspects of sport; and the role sport plays in society.

Major Requirements

  • KIN 210 Foundations of Sport Management (.50 credit)
  • KIN 285 Coaching Theory
  • KIN 322 Sport and Society
  • KIN 323 Sport and Exercise Psychology
  • KIN 380 Play, Sport and Pedagogy
  • KIN 415 Sport Ethics and the Law
  • KIN 468 Internship
  • COM 213 Public Speaking
  • COM 319 Business and Professional Communication
  • BUS 230 Principles of Marketing
  • BUS 263 Accounting for Non-Business Majors
  • BUS 431 Business To Business Professional Selling (Prerequisite: BUS 230)

Choose Two of the Following Courses

  • BUS 330 Consumer Behavior (Prerequisite: BUS 230)
  • BUS 334 Advertising and Integrated Marketing Campaigns (Prerequisite: BUS 230)
  • BUS 350 Cultural Diversity in Organizations (Prerequisite: sophomore standing)
  • BUS 352 Entrepreneurship
  • BUS 354 Human Resource Management (Prerequisite: BUS 250)
  • BUS 355 Negotiations: Theory and Practice (Prerequisite: BUS 230)
  • BUS 453 Organizational Behavior (Prerequisite: BUS 250)

Mike Bryant, Ph.D.

Assistant Professor, Sport Management
Department of Kinesiology

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